The Story Lab Process: Non-Fiction

• introductory call - discussion of goals, explanation of process, questions answered, set

committed call (time/day)

• 60mn discussion about client’s goals: What is the purpose of the book? How does the client

want to use the book? Client outlines the premise of the business/book

• 60mn discussion about structure of book: explain concept of architecture of proposal,

establish pillars to hang the story on

• Weekly call and weekly submission of pages: building the proposal (overview, chapter-by-

chapter outline)

• Weekly call and weekly submission of pages as client writes the book: continue to move

forward, following and adjusting the outline

• Available during the week to answer emails, provide quick

• When first draft is complete, I will read the full manuscript, provide revision

suggestions/feedback verbally, then follow up with written notes

• Discuss revision process, answer any questions

• Weekly calls to check in on revision work (no submission of pages) until 2nd draft is complete

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